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  • Introduction

  • Rules & Regulation

  • Judging Criteria

  • Submissions

  • Contact Person

Rightly said, Advertising is the “Wonder” in Wonder Bread…  A creative blend of persuasion and diplomacy is here again… It’s time to make whole lies out of half truths…  And make news out of nothing… An art of testing your skills to shift+delete extraneous info and serve a platter in a capsule…  The one who is smart enough to convey –
“Here’s what we’ve got… Here’s what we will do for you and Here’s how to get it…”

wears the golden crown…
Get set to brainstorm into your ideas, think out of the box, pull up your socks and groove to the marketing music…

Team formation

Celluloid is open to all students.
Team can have maximum of 3 students.
No student can be part of more than one team.
It is not necessary that the students forming a team should be from the same college.
There is no restriction on the numbers of team from the same college.

The event would be conducted in two phases

PHASE I

Submission of poster.
Suppose that you are in the advertising department of Times of India and you are working on “Aman Ki Asha” project.
Participants are expected not to use anything from ongoing current ad campaign.
The poster should be designed keeping in mind the following specifications.

  • Size of poster should be A3.
  • It should be made in RGB color scheme.
  • The resolution should be 300dpi.
  • The poster should be strictly in JPEG format.
  • The file should be named as (reg_id of one of participant).jpeg.

The poster should reach us by 12th March  to This e-mail address is being protected from spambots. You need JavaScript enabled to view it with subject of mail as ‘Celluloid’.

PHASE II

Make an audio visual of 1 minute followed by a presentation of 5 minutes

Rules for audio visual:-

  • The advertisement should not exceed 1 minute
  • Make an audio visual to advertise a marriage bureau
  • Please do not use the mobile cameras less than 5MP
  • The AV file should be compatible with VLC media player
  • If the judges feel at any point during the AV that the advertisement is vulgar the team will be disqualified right away.
  • Do not use camera with less than 5MP lens.

Rules for presentation:-

  • The presentation should not exceed 5 minutes
  • It should contain marketing and promoting techniques as its main content.
  • Prepare a report explaining the presentation
  • Report should not be more than 1000 words

    We require 3 copies of the report.

Violation of any rule can result in rejection.
The organizers reserve the right to change/update the rules of the contest at any point of time and will do their best to inform the participants of the same. However, it is ultimately the responsibility of the teams to keep themselves updated.


  • Concept
  • Originality
  • Overall Impact
The decision of the judges shall be final and binding.


All poster must be submitted in the prescribed format This e-mail address is being protected from spambots. You need JavaScript enabled to view it only with a subject as "Celluloid".


For more details contact

  • Mr.Karan Maniar: 09824484549


 
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